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Einstein, Michael Jordan, Mickey Mouse, and Shakespeare portraits with bold text: ‘One Thing In Common’ — representing iconic brand frequency and authenticity.News
March 31, 2025

How Iconic Brands Like Disney and Jordan Build Trust, Grow Fast, and Stay True to Their Frequency

What do Einstein, Mickey Mouse, Shakespeare, and Jesus have in common? They represent the highest-frequency versions of their categories. When we think of genius, we say Einstein. When we think…
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News
November 28, 2024

The 3 Stages of Gratitude

Gratitude is often considered a simple “thank you,” but what if it’s so much more? What if gratitude could fundamentally reshape how you think, feel, and believe? Let’s break down…
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News
January 5, 2024

My Takeaway of the Year!

https://open.spotify.com/episode/4OIihAu1iyrbboSt4018aD?si=7Rr9W8w6S4aFdsCT8so9vA Please remember that the greatest way you can help me is to subscribe, rate, and leave a review on my podcast. Thank you for your support! Heading into 2024,…
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