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On this episode of #ThePlaybook, Ryan Farris, President and COO of AlphaGraphics, discusses:

  1. [2:30] – How listening to the needs of your customers helps companies adapt to rapid change
  2. [4:06] – The inspiration behind their Make It Happen Makeover Contest, which will transform three small businesses
  3. [8:14] – How entrepreneurs can better express what’s in their heart through their marketing and branding
  4. [13:09] – Overcoming limiting beliefs as a leader so that your brand can reach its true potential