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PODCAST | How VR is Revolutionizing the Fitness Industry with Ryan DeLuca, Co Founder & CEO of Black Box VR

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Ryan DeLuca, CEO and Co-Founder at Black Box VR, talks about how his experience creating bodybuilding.com informed his approach in launching the world’s first virtual reality gym experience, as well as why the combination of video games and fitness can drastically improve people’s habits.

DeLuca and host of #ThePlaybook, David Meltzer, share their thoughts on a wide range of subjects including the biggest secret for fitness success, the biggest challenges that come with being a solopreneur, and how to reinforce your company’s mission. The pair also chat about the best ways to get people to try a novel product or service for themselves. 

PODCAST | How Crypto.com Took Over the STAPLES Center with Crypto.com CMO, Steven Kalifowitz and Russell Silvers & Nick Baker, Co-Chief Operating Officer’s of AEG

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On this episode of #ThePlaybook, Steven Kalifowitz, Chief Marketing Officer for Crypto.com, and Russell Silvers and Nick Baker, Chief Operating Officers for AEG, share their thoughts on:

  1. [2:42] – Why the values of Crypto.com and AEG helped to bring the deal together 
  2. [10:02] – The plan for unveiling the new signage at the Crypto.com Arena 
  3. [12:01] – How this new relationship is bringing one of the world’s most iconic stadiums into the future 
  4. [15:20] – Why this partnership will help to create more conversation around cryptocurrency, as well as make an impact in the community 
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